Ethiopia’s first National Hotel and Tourism Conference started in Addis Ababa today. The conference, the preparation of which has been announced last month, is organized by the Ethiopian Ministry of Culture and Tourism, in collaboration with the Ethiopian Hotel and Related Service Providers Employer’s Federation, the Addis Ababa Hotel Owners Association, and Ethiopian Tour Operators Association.
Present during the kick-off of the conference were chief administrators of regional states, government ministers, actors in the tourism industry, and other government officials. Demeke Mekonnen, Ethiopia’s Deputy Prime Minister, giving the opening remark, called for improved services and infrastructure to increase Ethiopia’s competitiveness in the tourism industry. He further expressed his government's commitment to work closely with investors to address the challenges facing the tourism industry.
Hirut Kassaw, Ph.D., Minister of Culture and Tourism, for her part listed lack of service quality and standard tourist destination facilities as challenges Ethiopia's tourism industry is facing. She added that the government is giving due emphasis to the sector and is working in partnership with the community and stakeholders to deliver tangible results and boost icome from the hospitality industry.
The main objective of the conference, it was learnt, is to promote Ethiopia’s tourism industry, encouraging investors, and enhancing the tourism industry, which has suffered since the relatively recent political instability in several parts of Ethiopia.
Main achievements scored, and challenges faced in the sector have been topics of discussion in the conference. The Ethiopian Ministry of Culture and Tourism has announced it plans to hold the conference each year.
Source: ENA, Fana BC