Alliance Media, To Operate in Ethiopia
Alliance Media, prominent advertisement provider in Africa, is to begin operating in Ethiopia. The international advertising firm expects to erect more than a hundred large billboards in Addis Ababa, Adama and Hawassa. 
The billboards designed for outdoor advertisement will be 23.5 meters high, 1.2 meters wide and 85 centimeters thick. Each metal billboard will cost 1.1 million birr to set with out taking into account the foundation.
Three Ethiopian companies have been assigned the task of supplying and building the structure while 26 local contractors will be in charge of the foundation work according to sources.
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