Phone +251 11 2736021
Mobile +251 11 512215
Mobile 2 +251 11 512213
LocationKality, around Midroc, Addis Ababa, Ethiopia
Primary CategoryDirectory

Tendaybelt General Trading PLC established in 2000 G.C with a vision to substitute imported pasta (long cut &short cut pasta) with locally manufactured quality products. The company is located in Dukem industrial zone on 30,000 M2 land,30 Km away from the capital city Addis Ababa. Since its establishment the company is playing a key role in the agro-processing sector by manufacturing organic and healthy products of PRIMA flour, PRIMA pasta, PRIMA Macaroni and PRIMA biscuits, by employing more than 900 employees and by creating market opportunity for wheat farmers. By establishing quality based production system PRIMA by now has a high market share in Ethiopia.

What Makes Prima’s Product Unique?

  • Manufactured with high quality inputs and latest Italian technologies
  • Every batch of inputs and production passes though laboratory test
  • There are more than 7 shapes of macaroni and diverse flavors of biscuits
  • For the convenience of our customers, we have packages of macaroni by 500 Gm and 25 Kg

Distribution of Products

There are categories of customers according to the proximity of their location; Customers within Addis Ababa & near city Customers and Region Customers. We have built reliable delivery system for all customers found in every direction of Ethiopia.

Lists of Our Clients

  • Ministry of Defense College of Engineering
  • Ministry of Defense Commissar and clubs
  • Alle Bejimila
  • Hasset Jimla
  • Addis Catering
  • Allage Agricultural College
  • Sellale University
  • Allmart Supermarket
  • Discount Supermarket
  • Lomiyad Supermarket
  • Friendship Supermarket
  • Cooperative Unions
  • Regional Agent Distribution
  • Merkato Wholesale
  • Door to door Distribution and many more
  • Social Responsibility

Tendaybelt General Trading PLC is executing its social responsibility by working with Governmental institutions, non-Governmental and religious institutions. Also the company will continuously and strongly involve in supporting the school feeding programs.

Products and Services(6 Images)

Exchange Rates

USD 43.4238  42.5724 
EUR 52.8164  51.7808 
GBP 58.4765  57.3299 
AED 10.6979  10.4881 
CAD 32.4460  31.8098 
CHF 46.0367  45.1340